Vol 7, No 1 (2022)

In the domestic culture of the beginning of the 21st century, the crisis of value attitudes of a modern person, whose consciousness is subject to manipulation, has aggravated. The phenomenon of manipulation of consciousness has its own history, but it gained particular strength in the 20th century, when the media, art, and advertising became the main conductors of power. And by the beginning of the 21st century, the information and communication space becomes the main tool for manipulating human consciousness. The flourishing of technologies and forms of manipulation of consciousness in the virtual space becomes the leading theme of V. Pelevin's novel “The Helmet of Horror: Creatiff about Theseus and the Minotaur” (hereinafter: “The Helmet of Horror”). In this article, the novel is interpreted through a comparison with the technology of manipulation. Such an approach to interpreting the author's intention of the novel helps to reveal the features of the phenomenon of manipulation of consciousness in the history and national culture of the early 21st century, to trace the reflection of manipulation technology in the text of the novel, to analyze the signs and methods of manipulation that the author describes. V. Pelevin exposes the technology of manipulation of human consciousness, which encourages him to make a choice that is beneficial for the authorities. The manipulative technologies described in the novel displace traditional human values. The author not only reflects this socio-cultural problem of the early 21st century, but also poses the moral problem of preserving a person's own identity and freedom of choice in the context of the total impact of information and communication technologies on an individual and society as a whole. The novel by V. Pelevin “The Helmet of Horror” is relevant, it causes endless debate: is there a future for the generation that is trying to find a way out of the Labyrinth of the modern crisis era.

Different literary critics at different times pointed to the same fact - the versatility of the manifestations of the lyrical hero V. Mayakovsky, openly declared in his poetry. Loneliness, unrequited love, autobiography, personal specificity of the lyrical hero, opposition to the “crowd” of people alien to him and then - focus on the fate of the people of Russia, pain for the fate of millions and the desire to merge his “I” with the multi-million “we” ... The “versatility” of the poet as a real feature of Mayakovsky in the Russian literary process was pointed out by P. Pilsky, the constant opponent of Mayakovsky, and the emigrant R. Yakobson, and the Soviet critic V. Alfonsov, who considered the repeatedly and persistently repeated “double” image-formula to be characteristic of the poet his lyrical hero. All three, speaking of the diversity of Mayakovsky's creative manifestations, at the same time had in mind different reasons for such diversity. R. Yakobson revered his nature for the many-sidedness inherent in Mayakovsky the poet and Mayakovsky the man (in other terminology - diversity), Pilsky erected him not to the personal (qualitative) features of Mayakovsky, but to his desire for play, theatricality, change, on different terminologies, poses, roles, masks; to the demonstrativeness of the image he created. The “double” formula of Mayakovsky’s lyrical hero, put forward by V. Alfonsov, like the concept of many-sidedness defended by Jacobson, deduced the versatility of Mayakovsky’s poetic image from the features of his personality, believing it, however, not many-sided, but only dual . The article discusses each of the three concepts in relation to Mayakovsky's lyrical hero (doubling, diversity, play), and provides arguments for and against each theory.

Sergei Fedorovich Platonov (1860-1933) – Russian and Soviet historian, teacher. Corresponding member of the St. Petersburg Academy of Sciences in the Historical and Philological Department, full member of the Russian Academy of Sciences. At first, he did not think about devoting himself to history, he wrote poetry and dreamed of a career as a professional writer.Much in the life of S.F. Platonov of the last years of the gymnasium period remains unknown. It is to this period that researchers have turned today. And it turned out that at that time young Platonov had diverse interests, primarily in the field of poetry, theater hobbies. It was during these years that there were meetings with people, communication with whom had a great impact on the formation of his worldview and hobbies. Such acquaintances should include meetings with E.N. Kalaidovich, V.N. Berkut, V.F. Kenevich, a high school literature teacher widely known in scientific circles for his works in the field of wing studies. It is about close communication with these people, already being a mature man, a world-renowned scientist, S.F. Platonov will write many warm lines in his biographical works. Not only long conversations were conducted with V.F. Kenevich, he was initiated by a high school student of the Bychkov gymnasium into his poetic experiments. And acquaintance with individual poems caused him enthusiastic responses.

In this article, we proceed from the fact that the concept of "linguistic expertise" can be considered in two aspects, linguistic and legal. The distinction of these aspects is important both in a scientific and practical sense, since at each of these levels linguistic expertise differs in tasks, methods and techniques, objects of research and the status of the subject of research. Linguistic expertise as a process of studying linguistic phenomena, inextricably linked with new knowledge about the language, has a heuristic, proactive, exploratory nature, therefore it is not able to solve specific expert tasks. The differentiation of linguistic and legal levels in forensic linguistic expertise will ensure that the result of the study meets the requirements of relevance, admissibility and reliability imposed by law on evidence. The essence of forensic linguistic expertise is revealed through the concept of special linguistic knowledge. Special knowledge is traditionally understood as knowledge obtained as a result of professional education (training) and practical experience that goes beyond general education and everyday experience, knowledge that is not well-known and generally available, does not have universal, mass distribution, which is available to a limited circle of knowledgeable people who have received special training. As a result of the influence of scientific knowledge on people's daily lives and the development of society, the ratio of well-known and specialized knowledge is constantly changing. The totality of special knowledge defines the boundaries of an expert specialty within the framework of professional training of experts. Currently, it has become commonplace to use unqualified and unscrupulous linguistic expertise in investigative and judicial practice, the authors of which, without special knowledge and without knowledge of the methodology and procedures of expert analysis, make judgments on issues on which human destinies depend.

This article examines the lexical means of verbal representation of the concept “Pandemic” on the basis of English-language newspaper medical articles. The relevance of the article lies in the subject itself – the pandemic, which appeared in late 2019 and early 2020 and continues to these days. This phenomenon is of interest for linguistic research, since important social phenomena are always reflected in the language and speech of both an individual country and the whole of humanity. The coronavirus pandemic has become just such a phenomenon. The purpose of our work is to establish verbalization units of the concept “Pandemic” in English-language newspaper articles on coronavirus topics that are devoted to medicine. To achieve this goal, the following research methods were used in our study: collection and analysis of the receiving information, the method of definitional analysis, the method of continuous sampling, descriptive method, statistical method, and also elements of conceptual analysis. In the theoretical part of our article, we consider the most important terms that are important for further understanding of the content: the newspaper kind of journalistic discourse and the concept. In the practical part, the research itself is presented: highlighting the concept of “Pandemic”, giving definitions of the meaning of this concept, selecting and describing frames of the concept of “Pandemic” from newspaper articles, conducting statistical analysis and summarizing the results of the research done. The novelty of the study lies in the fact that linguistic works on the studied aspect of the concept “Pandemic” have not been previously presented in scientific publications. The practical significance of this article lies in the fact that its materials and conclusions can be used in the further study of the verbalization of the concept “Pandemic” in other spheres of public life. The article is an attempt to describe the means of linguistic verbalization of the concept under study.